Centrepoint
DIGITAL PROJECT MANAGEMENT
Aim: Co-deliver Evening Standard Christmas Fundraising campaign, helping to demystify what youth homelessness means and raise money for a new helpline.
Highlight: Recruitment of Chef Aldo Zilli to start an Apprentice scheme for Centrepoint’s young people at his restaurants across the UK.
Success: Campaign raised £3 million - the most an ESI campaign has ever totalled, which funded the launch of the Centrepoint Helpline, the first helpline of it’s kind.